{"id":1579,"date":"2016-02-22T21:03:19","date_gmt":"2016-02-22T20:03:19","guid":{"rendered":"https:\/\/2016.prague.wordcamp.org\/?p=1579"},"modified":"2016-02-26T08:07:29","modified_gmt":"2016-02-26T07:07:29","slug":"tomas-kocifaj-odpovedi-na-nezodpovezene-dotazy","status":"publish","type":"post","link":"https:\/\/prague.wordcamp.org\/2016\/tomas-kocifaj-odpovedi-na-nezodpovezene-dotazy\/","title":{"rendered":"Tom\u00e1\u0161 Kocifaj \u2013 odpov\u011bdi na nezodpov\u011bzen\u00e9 dotazy"},"content":{"rendered":"<p>B\u011bhem p\u0159edn\u00e1\u0161ky o pr\u00e9miov\u00fdch \u0161ablon\u00e1ch bylo polo\u017eeno n\u011bkolik zaj\u00edmav\u00fdch dotaz\u016f na jejich\u017e zodpov\u011bzen\u00ed nezbyl \u010das.<\/p>\n<p>Dotazy v\u0161ak byly zaznamen\u00e1ny a odpov\u011bdi na n\u011b naleznete n\u00ed\u017ee:<\/p>\n<p><strong>Bez pr\u00e9miov\u00fdch \u0161ablon by nebyl WP tam kde je &#8211; proto za\u017eil takov\u00fd boom. P\u011bkn\u00e1 webov\u00e1 vizitka pro 80% firem co jsou na trhu za par stovek&#8230;<\/strong><\/p>\n<p><em>To je dobr\u00e1 ot\u00e1zka a ur\u010dit\u011b spr\u00e1vn\u00e1 \u00favaha. Souhlas\u00edm se v\u0161\u00edm co jste \u0159ekl(a). Nicm\u00e9n\u011b v dne\u0161n\u00ed dob\u011b u\u017e d\u00e1vno nevn\u00edm\u00e1m &#8222;web&#8220; jako &#8222;web&#8220;. Jsou weby, kter\u00e9 jsou investic\u00ed a\u0165 malou nebo velkou zbyte\u010dn\u00e9, proto\u017ee jejich c\u00edl, my\u0161lenka, konverze, atd. neodpov\u00edd\u00e1 pot\u0159eb\u00e1m n\u00e1v\u0161t\u011bvn\u00edka a nen\u00ed v souladu s t\u00edm, co od webu o\u010dek\u00e1v\u00e1 tak\u00e9 majitel. Pokud tedy chceme z webov\u00fdch str\u00e1nek vyt\u011b\u017eit maximum investice zp\u011bt a n\u00e1sledn\u011b je\u0161t\u011b vyd\u011blat, nen\u00ed to jenom o tom st\u00e1hnou hezkou l\u00edbivou \u0161ablonu a tu naplnit obsahem. Webov\u00e9 str\u00e1nky jsou tak\u00e9 jenom kouskem kol\u00e1\u010de cel\u00e9ho marketingu. Ten tak\u00e9 stoj\u00ed pen\u00edze. Pokud za tyto pen\u00edze p\u0159iv\u00e1d\u00edte n\u00e1v\u0161t\u011bvn\u00edky na V\u00e1\u0161 web a &#8222;nekupuj\u00ed slu\u017ebu&#8220;, najednou Va\u0161e \u0161ablona za 900 K\u010d stoj\u00ed mnohem v\u00edc s porovn\u00e1n\u00edm ztr\u00e1ty zisku. Jen to nikdo nem\u011b\u0159\u00ed a firmy \u010dasto nevyhodnocuj\u00ed v\u00fdsledky.<\/em><\/p>\n<p>J<em>ak jsem ale tak\u00e9 \u0159\u00edkal na sv\u00e9 p\u0159edn\u00e1\u0161ce, jsou p\u0159\u00edpady, kdy bych ji j\u00e1 s\u00e1m pou\u017eil a v porovn\u00e1n\u00ed cena \/ v\u00fdkon jsou slu\u0161nou investic\u00ed. Pokud ale chcete jako firma \u0159e\u0161it opravdu prodej, konverzn\u00ed pom\u011br popt\u00e1vek \/ objedn\u00e1vek tak to dle m\u00e9ho n\u00e1zoru s \u0161ablonu nejde \u00fapln\u011b dob\u0159e.<\/em><\/p>\n<p><em>Boom byl ur\u010dit\u011b d\u00edky \u0161ablon\u00e1m a mo\u017enostem modifikace. Tak\u00e9 se ale velmi \u010dasto setk\u00e1v\u00e1me s lidmi, kte\u0159\u00ed dnes WordPress odsuzuj\u00ed a nemaj\u00ed ho r\u00e1di (necht\u011bj\u00ed o n\u011bm ani sly\u0161et), proto\u017ee je \u0161patn\u00fd. A pro\u010d je \u0161patn\u00fd? &#8222;Web se n\u00e1m na\u010d\u00edtal pomalu, nakonec n\u00e1m ho n\u011bkdo napadl a kdy\u017e jsme v n\u011bm cht\u011bli n\u011bco zm\u011bnit, nebyl nikdo, kdo by se v tom vyznal a o aktualizac\u00edch ani nemluv\u00edme.&#8220; To klient nemluv\u00ed o WordPressu, ale o t\u00e9 pr\u00e9miov\u00e9 \u0161ablon\u011b. Tak\u017ee vn\u00edm\u00e1m \u0161ablony i trochu jako ne\u0161t\u011bst\u00ed pro WordPress, proto\u017ee v dob\u011b &#8222;boomu&#8220; neud\u011blaly dobrou vizitku.<\/em><\/p>\n<p><strong>Co si mysl\u00edte, kde je v\u011bt\u0161\u00ed \u0161ance k dokonal\u00e9 \u0161ablon\u011b? U t\u00e9 na m\u00edru pro jednoho klienta, nebo u \u0161ablony kterou si koupilo 1000 lid\u00ed?<\/strong><\/p>\n<p><em>Rozhodn\u011b u jednoho klienta. Jedn\u00edm konceptem \u0161ablony nem\u016f\u017eete nab\u00edzet slu\u017eby \u00fa\u010detn\u00ed, opravu pneumatiky v autoservisu, prodej erotick\u00fdch pom\u016fcek a n\u00e1sledn\u011b je\u0161t\u011b prezentovat restauraci. Ka\u017ed\u00fd projekt bude m\u00edt svou specifickou c\u00edlovou skupinu u\u017eivatel\u016f a tedy potenci\u00e1ln\u00edch klient\u016f. Tam je pot\u0159eba myslet na to, pro\u010d ty lid\u00e9 chod\u00ed na str\u00e1nky, co tam prim\u00e1rn\u011b hledaj\u00ed a pro\u010d tam p\u0159i\u0161li. Pokud tedy mluv\u00edme o dokonalosti, bude V\u00e1s \u010dekat u\u017eivatelsk\u00fd v\u00fdzkum, n\u00e1vrh a prototypov\u00e1n\u00ed, u\u017eivatelsk\u00e9 testov\u00e1n\u00ed, \u00faprava n\u00e1vrhu, atd.<\/em><\/p>\n<p><em>Ur\u010dit\u011b to m\u016f\u017eete postavit na pr\u00e9mium \u0161ablon\u011b, ale co je tedy podle V\u00e1s m\u00edrou dokonalosti? To \u017ee V\u00e1m web prod\u00e1v\u00e1 slu\u017eby, produkty je dobr\u00fdm prodejn\u00edm kan\u00e1lem Va\u0161eho marketingu nebo&#8230;<\/em><\/p>\n<p><strong>Jak u sv\u00fdch \u0161ablon reagujete na aktualizace WordPressu (j\u00e1dra), aktualizujete ka\u017ed\u00e9ho klienta zvl\u00e1\u0161\u0165, nebo n\u011bjak hromadn\u011b?<\/strong><\/p>\n<p><em>Jednozna\u010dn\u011b hromadn\u011b&#8230; Nevid\u00edm d\u016fvod d\u011blat to po jednom klientovi.<\/em><br \/>\n<strong>Na rychlost nem\u00e1 vliv jen \u0161ablona, ale i pou\u017eit\u00e9 pluginy.<\/strong><\/p>\n<p><em>Souhlas\u00edm, pokud jsou ale pluginy funk\u010dn\u00edm d\u00edlem \u0161ablony, tak je to dle m\u00e9ho n\u00e1zoru \u00fapln\u011b stejn\u00e9.<\/em><\/p>\n<p><strong>Doporu\u010dte pros\u00edm kde nakupovat, p\u0159\u00edpadn\u011b \u010d\u00edm se \u0159\u00eddit p\u0159i v\u00fdb\u011bru \u0161ablony a na jak\u00e9 ukazatele a atributy si d\u00e1t pozor.<\/strong><\/p>\n<p><em>P\u0159esn\u011b toto jsem cht\u011bl ud\u011blat na sv\u00e9 p\u0159edn\u00e1\u0161ce. Pro\u0161el jsem spoustu m\u00edst, kde \u0161ablony prod\u00e1vaj\u00ed. Nev\u00edm, zda je to schv\u00e1ln\u011b, ale nejhor\u0161\u00ed je, \u017ee p\u0159esn\u011b tyhle v\u011bci se nikde nedozv\u00edte. Hledal jsem nap\u0159\u00edklad, jak\u00e9 pluginy \u0161ablona pou\u017e\u00edv\u00e1 &#8211; nebo alespo\u0148 \u010d\u00edslo. Ale nikdo to nep\u00ed\u0161e. Nem\u016f\u017eete si nap\u0159\u00edklad ani spustit demo WP administrace, kter\u00e1 V\u00e1s po koupi \u010dek\u00e1. Proto to na m\u011b p\u016fsob\u00ed jako ten bazar s navon\u011bnou &#8222;k\u00e1rou&#8220;.<\/em><\/p>\n<p><em>Nejsem zast\u00e1nce \u0161ablon, tak\u017ee jsem k tomu p\u0159istupoval stejn\u011b jako b\u011b\u017en\u00fd u\u017eivatel bez zku\u0161enost\u00ed. A dle m\u00e9ho n\u00e1zoru nen\u00ed mo\u017en\u00e9 na prvn\u00ed pohled poznat, v jak\u00e9m je \u0161ablona stavu. N\u011bkter\u00e9 recenze a hodnocen\u00ed \u0161ablon mi p\u0159i\u0161ly tak\u00e9 hodn\u011b &#8222;um\u011bl\u00e9&#8220; ne\u017e vypov\u00eddaj\u00edc\u00ed, tak\u017ee ani na to bych moc nespol\u00e9hal.<\/em><\/p>\n<p><em>Opravdu jsem po hodin\u00e1ch hled\u00e1n\u00ed nev\u011bd\u011bl, co bych na to mohl \u0159\u00edct a doporu\u010dit&#8230;<\/em><\/p>\n<p><strong>Ukazujete extr\u00e9my, jsou \u0161ablony, kter\u00e9 jsou odlad\u011bn\u00e9 a na\u010d\u00edtaj\u00ed 1,5 MB za 2 sec.<\/strong><\/p>\n<p><em>Nemohu si pomoci, ale 1,5MB a 2 sec loading time nen\u00ed podle m\u011b odlad\u011bn\u00e1 \u0161ablona.<\/em><\/p>\n<p>V p\u0159\u00edpad\u011b z\u00e1jmu o dal\u0161\u00ed m\u00e9 n\u00e1zory na toto t\u00e9ma nev\u00e1hejte vyu\u017e\u00edt koment\u00e1\u0159e \ud83d\ude09<\/p>\n<p>Tom\u00e1\u0161 Kocifaj<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u011bhem p\u0159edn\u00e1\u0161ky o pr\u00e9miov\u00fdch \u0161ablon\u00e1ch bylo polo\u017eeno n\u011bkolik zaj\u00edmav\u00fdch dotaz\u016f na jejich\u017e zodpov\u011bzen\u00ed nezbyl \u010das. Dotazy v\u0161ak byly zaznamen\u00e1ny a odpov\u011bdi na n\u011b naleznete n\u00ed\u017ee: Bez pr\u00e9miov\u00fdch \u0161ablon by nebyl WP tam kde je &#8211; proto za\u017eil takov\u00fd boom. P\u011bkn\u00e1 webov\u00e1 vizitka pro 80% firem co jsou na trhu za par stovek&#8230; To je dobr\u00e1 &hellip; <a href=\"https:\/\/prague.wordcamp.org\/2016\/tomas-kocifaj-odpovedi-na-nezodpovezene-dotazy\/\" class=\"more-link\">Pokra\u010dov\u00e1n\u00ed textu <span class=\"screen-reader-text\">Tom\u00e1\u0161 Kocifaj \u2013 odpov\u011bdi na nezodpov\u011bzen\u00e9 dotazy<\/span><\/a><\/p>\n","protected":false},"author":5814035,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[761981],"tags":[],"class_list":["post-1579","post","type-post","status-publish","format-standard","hentry","category-odpovedi"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6VUAp-pt","_links":{"self":[{"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/users\/5814035"}],"replies":[{"embeddable":true,"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/comments?post=1579"}],"version-history":[{"count":3,"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1579\/revisions"}],"predecessor-version":[{"id":1583,"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1579\/revisions\/1583"}],"wp:attachment":[{"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=1579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/categories?post=1579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prague.wordcamp.org\/2016\/wp-json\/wp\/v2\/tags?post=1579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}